Tring Brewery will raise funds and awareness for Berkhamsted and District Community First Responders throughout 2026.

The Community First Responders (CFRs) scheme was established in 1994, training volunteers to attend local emergency calls, offering life-saving care in the vital minutes before an ambulance crew arrives. Tring will be joining forces with local branch Berkhamsted and District CFR, who were established in 1998 and are trained by the East of England Ambulance Service NHS Trust (EEAST).

Tring Brewery will produce monthly special beers to raise awareness for the local CFR group, and plans to host unique fundraising events throughout the year.

Each monthly beer will enjoy namesake and imagery inspired by health services, finished with a roundel design that has been based on the local CFR branch. Ales set to feature include ‘Shock Horror’, brewed for Halloween, and a quaffable Christmas tipple, titled ‘Holly and The IV’.

Covering Tring, Northchurch, Berkhamsted and surrounding villages for approximately 10 miles, Berkhamsted and District CFRs are on call for an average of fifteen to twenty hours per week, responding to at least one call-out per week per volunteer. Aiming to provide support 365 days a year, volunteers also work to raise funds for the cause, and offer defib/first aid instructional courses to groups in the local area.

Peter Bryant, volunteer first responder and spokesperson at Berkhamsted and District CFRs, shares his thoughts about the partnership’s significance:

“We are delighted and grateful that Tring Brewery has chosen to partner with us. Their support will significantly improve our ability to have more of our volunteers on call more often – affording vital early medical assistance. This partnership is a brilliant example of a key local business brewing up something special for the community..

Peter rounds off with an insight into the charity’s need for support:

“The East of England Ambulance Service Charity relies on the generosity of supporters to go above and beyond what NHS funding can provide. Funds generated through the partnership could go towards vital emergency response kits; equipped with monitoring and treatment equipment, defibrillators, as well as communication and navigation devices.

Donations to the charity help to care for volunteers, staff, patients, and communities across the east of England, enabling vital work that simply wouldn’t happen without the backing of public fundraising.”

Jared Ward, communications at Tring Brewery, is excited to kickstart the project. Jared comments:

“The Tring Brewery team are thrilled to partner with our local CFR group, supporting volunteers who are quite literally life-saving. Talks with the group were established through local CFRs who just so happened to be patrons of the brewery. This community crossover has set a strong foundation for efforts to come. We can’t wait to start championing Berkhamsted and District CFR group.”

Alongside special beer releases, Tring Brewery will raise funds through bi-annual members’ evenings, their annual ToadFest beer festival, an exciting online raffle and further ventures yet to be revealed.

The brewery’s collaborative monthly ales, starting with Ambrewlance, will be available on draught from local pubs and their Dunsley Farm brewery shop. Details for brewery members’ nights, ToadFest, and further activities will be announced via Tring Brewery’s social media and newsletter channels throughout the year.

The full list of monthly beers have been confirmed as follows:

Ambrewlance (Pale Ale, 4%) – January
Resus Red (Amber Ale, 4.2%) – February
Skeleton Session (Bitter, 4%) – March
Thirst Responder (Pale Ale, 3.9%) – April
On The Scene (Strong Bitter, 4.4%) – May
Priority 1 (Pale Ale, 3.7%) – June
Dr. ABC (Pale Ale, 4%) – July
Stitched Up (Bitter, 4.1%) – August
Citrus N’ Sirens (Pale Ale, 3.9%) – September
Shock Horror (Strong Bitter, 4.3%) – October
Brews & Twos (Pale Ale, 3.8%) – November
Holly & The IV (Festive Bitter, 4%) – December

Here’s to a year of beer in the name of Community First Responders – cheers!

Berkhamsted and District First Responders are trained by the East of England Ambulance Service NHS Trust, and supported by the East of England Ambulance Service Charity (Registered Charity No. 1047987).

For more information regarding Berkhamsted and District Community First Responders and/or the East of England Ambulance Service Charity (Registered Charity No. 1047987), please visit www.eastamb.nhs.uk/about-us/charity